HOW IT STARTS
Before we partner,
we do the work.
Before we partner, we do the work.
Most agencies pitch before they understand. We don't. Before any engagement begins, we invest in understanding your business - deeply. Market analysis. Competitive landscape. Current positioning. Growth bottlenecks. This isn't a formality. It's how we decide if we can actually help.
Most agencies pitch before they understand. We don't. Before any engagement begins, we invest in understanding your business - deeply. Market analysis. Competitive landscape. Current positioning. Growth bottlenecks. This isn't a formality. It's how we decide if we can actually help.
The Conviction
We believe the best companies are under-marketed, not under-built.
Most growth-stage companies have solved the hard problem: they've built something people want. What they haven't solved is getting it in front of the right people, positioning it correctly, and building the systems that turn attention into revenue.
They don't need another agency. They need a growth partner who operates like a co-founder for marketing — with skin in the game and a long-term view.
Most growth-stage companies have solved the hard problem: they've built something people want. What they haven't solved is getting it in front of the right people, positioning it correctly, and building the systems that turn attention into revenue.
They don't need another agency. They need a growth partner who operates like a co-founder for marketing — with skin in the game and a long-term view.
The Criteria
Stage. Post-product-market fit. You have customers, revenue, and validation. You're not figuring out what to sell — you're figuring out how to sell more of it.
Stage. Post-product-market fit. You have customers, revenue, and validation. You're not figuring out what to sell — you're figuring out how to sell more of it.
Size. Typically $2M-10M revenue. Large enough to invest properly in growth. Small enough that one strategic partner can move the needle.
Size. Typically $2M-10M revenue. Large enough to invest properly in growth. Small enough that one strategic partner can move the needle.
Profile. Founder-led or executive-led companies where the decision-maker is in the room. We work with the CEO, founder, or VP who owns the number — not a marketing manager executing someone else's strategy.
Profile. Founder-led or executive-led companies where the decision-maker is in the room. We work with the CEO, founder, or VP who owns the number — not a marketing manager executing someone else's strategy.
Mindset. Leaders who want a partner, not a vendor. Who value honest feedback over comfortable agreement. Who understand that growth requires investment — and that the right investment compounds.
Mindset. Leaders who want a partner, not a vendor. Who value honest feedback over comfortable agreement. Who understand that growth requires investment — and that the right investment compounds.
WHAT WE LOOK FOR
Signal
Strong product, weak pipeline
Founder still doing sales
Tried agencies, underwhelmed
Retention > acquisition
Ready to commit 12+ months
What it tells us
Marketing is the constraint, not product
Ready for systems that scale beyond one person
Understands the problem with traditional models
Product works, just need more people to see it
Understands growth is built, not bought
Signal
Strong product, weak pipeline
Founder still doing sales
Tried agencies, underwhelmed
Retention > acquisition
Ready to commit 12+ months
What it tells us
Marketing is the constraint, not product
Ready for systems that scale beyond one person
Understands the problem with traditional models
Product works, just need more people to see it
Understands growth is built, not bought
WHAT WE BRING
Leadership. A senior strategist who operates as your fractional CMO. They're in your Slack, on your calls, in your planning sessions. Not an account manager — a growth leader.
Leadership. A senior strategist who operates as your fractional CMO. They're in your Slack, on your calls, in your planning sessions. Not an account manager — a growth leader.
Execution. Full-stack team behind them: brand, content, campaigns, design, development. You don't coordinate vendors. Everything runs through one accountable person.
Execution. Full-stack team behind them: brand, content, campaigns, design, development. You don't coordinate vendors. Everything runs through one accountable person.
Alignment. Part of our fee is tied to your results. We're not optimizing for billable hours — we're optimizing for your revenue. When you win, we win.
Alignment. Part of our fee is tied to your results. We're not optimizing for billable hours — we're optimizing for your revenue. When you win, we win.
Longevity. Average partnership: 18+ months. We're not looking for projects. We're looking for companies we can help build over years.
Longevity. Average partnership: 18+ months. We're not looking for projects. We're looking for companies we can help build over years.
The Anti-Portfolio
Pre-product-market fit. If you're still figuring out what you're selling or who's buying, you need focus — not a growth partner. Come back when you've got traction.
Pre-product-market fit. If you're still figuring out what you're selling or who's buying, you need focus — not a growth partner. Come back when you've got traction.
Project-based needs. Need a website? A rebrand? A campaign? There are great agencies for that. We're structured for ongoing partnership, not one-off deliverables.
Project-based needs. Need a website? A rebrand? A campaign? There are great agencies for that. We're structured for ongoing partnership, not one-off deliverables.
Budget-first decisions. If you're optimizing for lowest cost, we won't be competitive — and we shouldn't be. The right comparison isn't "agency rates" — it's the cost of a senior marketing hire plus team.
Budget-first decisions. If you're optimizing for lowest cost, we won't be competitive — and we shouldn't be. The right comparison isn't "agency rates" — it's the cost of a senior marketing hire plus team.
Consensus-driven cultures. We have opinions. We push back. We tell you when something won't work. If you need someone who says yes to everything, we're not the right fit.
Consensus-driven cultures. We have opinions. We push back. We tell you when something won't work. If you need someone who says yes to everything, we're not the right fit.
No decision-maker access. We work with the person who owns the outcome. If we're reporting to someone who reports to someone who makes decisions, the structure doesn't work.
No decision-maker access. We work with the person who owns the outcome. If we're reporting to someone who reports to someone who makes decisions, the structure doesn't work.
Ready to scale?
20 minutes. No pitch deck. Just a conversation to see if there's a fit.
Share your story. We take 2 days to come back.
Tell us how to reach you
Share your story. We take 2 days to come back.
Tell us how to reach you
Share your story. We take 2 days to come back.
Tell us how to reach you
Or just drop by for best coffee in town.
Sihlquai 131, 8005 Zürich
Or just drop by for best coffee in town.
Sihlquai 131, 8005 Zürich
Or just drop by for best
coffee in town.
Sihlquai 131, 8005 Zürich
Stubborn for
Your Growth
@Stubb agency, 2026
Stubborn for
Your Growth
@Stubb agency, 2026
Ready to scale?
20 minutes. No pitch deck.
Just a conversation to see if there's a fit.
Ready to scale?
20 minutes. No pitch deck.
Just a conversation to see if there's a fit.
Stubborn for
Your Growth
@Stubb agency, 2026
Ready to scale?
20 minutes. No pitch deck.
Just a conversation to see if there's a fit.